Tag: U.S. Total Auto Sales
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BREAKING ANALYSIS: July’s High Auto Sales Mask a Margin Crisis as Inventory Swells
IMMEDIATE ANALYSIS – The auto industry is reporting a strong 16.4 million seasonally adjusted annual rate (SAAR) for July, a headline that, in isolation, suggests a booming market. However, this top-line number is dangerously misleading. It conceals a deepening crisis for automakers: profits are collapsing under the weight of tariffs while unsold inventory is simultaneously…
